{"id":28879,"date":"2026-04-07T09:50:57","date_gmt":"2026-04-07T08:50:57","guid":{"rendered":"https:\/\/sugardaddyplanet.com\/?page_id=28879"},"modified":"2026-04-07T10:32:47","modified_gmt":"2026-04-07T09:32:47","slug":"study","status":"publish","type":"page","link":"https:\/\/sugardaddyplanet.com\/en_gb\/study\/","title":{"rendered":"Study: Anatomy of Sugar Dating in Europe \u2014 2026"},"content":{"rendered":"<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Playfair+Display:wght@400;700;800;900&#038;family=Crimson+Pro:wght@300;400;500;600;700&#038;family=DM+Mono:wght@400;500&#038;display=swap\" rel=\"stylesheet\">\n<style>\n*{margin:0;padding:0;box-sizing:border-box}\n:root{--bg:#0a0a0f;--card:#111118;--border:#1e1e2e;--pink:#e85d75;--purple:#7c6cf0;--teal:#00cec9;--gold:#fdcb6e;--text:#eae8e4;--muted:#8a8a9a;--dim:#4a4a5a}\nbody{background:var(--bg);color:var(--text);font-family:'Crimson Pro',Georgia,serif;line-height:1.6}\n.wrap{max-width:880px;margin:0 auto;padding:0 24px 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Pro',sans-serif;padding:14px 28px;border-radius:10px;text-decoration:none;margin-top:24px;transition:opacity .2s,transform .2s}\n.dl-btn:hover{opacity:.9;transform:translateY(-1px)}\n.dl-btn svg{width:18px;height:18px;fill:currentColor}\n<\/style>\n<p><\/head><br \/>\n<body><\/p>\n<div class=\"hero\">\n<div class=\"hero-label\">Sociological Study \u00b7 April 2026<\/div>\n<p>An unprecedented analysis combining <strong>real behavioural data<\/strong> from 255,989 users of Sugar Daddy Planet with <strong>market data<\/strong> from SEMrush on the sugar dating phenomenon across 21 European countries.<\/p>\n<div class=\"hero-meta\"><span>\ud83d\udcca Sources: real platform + SEMrush<\/span><span>\ud83d\udd12 100% anonymised<\/span><span>\ud83c\udf0d 21 European countries<\/span><\/div>\n<p>  <a href=\"https:\/\/sugardaddyplanet.com\/wp-content\/uploads\/2026\/04\/estudio_sugar_dating_v2.pdf\" target=\"_blank\" class=\"dl-btn\"><svg viewBox=\"0 0 24 24\"><path d=\"M12 16l-5-5h3V4h4v7h3l-5 5zm-7 2h14v2H5v-2z\"\/><\/svg>Download Full Study (PDF)<\/a><\/p>\n<div class=\"stats\">\n<div class=\"stat\">\n<div class=\"stat-val\" style=\"color:var(--pink)\">255,989<\/div>\n<div class=\"stat-label\">Users analysed<\/div>\n<div class=\"stat-sub\">Sugar Daddy Planet<\/div>\n<\/div>\n<div class=\"stat\">\n<div class=\"stat-val\" style=\"color:var(--purple)\">404,710<\/div>\n<div class=\"stat-label\">Messages<\/div>\n<div class=\"stat-sub\">71,273 conversations<\/div>\n<\/div>\n<div class=\"stat\">\n<div class=\"stat-val\" style=\"color:var(--teal)\">19.8<\/div>\n<div class=\"stat-label\">Year average age gap<\/div>\n<div class=\"stat-sub\">In real conversations<\/div>\n<\/div>\n<div class=\"stat\">\n<div class=\"stat-val\" style=\"color:var(--gold)\">49,500<\/div>\n<div class=\"stat-label\">Searches\/mo in Turkey<\/div>\n<div class=\"stat-sub\">#1 country in Europe<\/div>\n<\/div><\/div>\n<\/div>\n<div class=\"wrap\">\n<div class=\"sec\">\n<div class=\"sec-num\">01<\/div>\n<h2>Where is sugar dating actually popular?<\/h2>\n<p>Monthly search volume for &#8220;sugar daddy&#8221; by country (SEMrush). This measures real demand, not sign-ups on any particular platform.<\/p>\n<\/div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 500\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <text x=\"125\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Turkey<\/text>\n  <rect x=\"135\" y=\"10.0\" width=\"560.0\" height=\"24\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"701.0\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">49,500<\/text>\n  <text x=\"125\" y=\"58.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Germany<\/text>\n  <rect x=\"135\" y=\"42.0\" width=\"306.58585858585855\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"447.58585858585855\" y=\"58.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">27,100<\/text>\n  <text x=\"125\" y=\"90.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">UK<\/text>\n  <rect x=\"135\" y=\"74.0\" width=\"306.58585858585855\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"447.58585858585855\" y=\"90.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">27,100<\/text>\n  <text x=\"125\" y=\"122.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Poland<\/text>\n  <rect x=\"135\" y=\"106.0\" width=\"306.58585858585855\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"447.58585858585855\" y=\"122.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">27,100<\/text>\n  <text x=\"125\" y=\"154.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">France<\/text>\n  <rect x=\"135\" y=\"138.0\" width=\"251.15151515151516\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"392.1515151515151\" y=\"154.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">22,200<\/text>\n  <text x=\"125\" y=\"186.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Italy<\/text>\n  <rect x=\"135\" y=\"170.0\" width=\"167.43434343434342\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"308.4343434343434\" y=\"186.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">14,800<\/text>\n  <text x=\"125\" y=\"218.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Switzerland<\/text>\n  <rect x=\"135\" y=\"202.0\" width=\"167.43434343434342\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"308.4343434343434\" y=\"218.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">14,800<\/text>\n  <text x=\"125\" y=\"250.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Austria<\/text>\n  <rect x=\"135\" y=\"234.0\" width=\"167.43434343434342\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"308.4343434343434\" y=\"250.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">14,800<\/text>\n  <text x=\"125\" y=\"282.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Spain<\/text>\n  <rect x=\"135\" y=\"266.0\" width=\"112.0\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"253.0\" y=\"282.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">9,900<\/text>\n  <text x=\"125\" y=\"314.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Sweden<\/text>\n  <rect x=\"135\" y=\"298.0\" width=\"112.0\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"253.0\" y=\"314.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">9,900<\/text>\n  <text x=\"125\" y=\"346.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Portugal<\/text>\n  <rect x=\"135\" y=\"330.0\" width=\"112.0\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"253.0\" y=\"346.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">9,900<\/text>\n  <text x=\"125\" y=\"378.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Norway<\/text>\n  <rect x=\"135\" y=\"362.0\" width=\"74.66666666666667\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"215.66666666666669\" y=\"378.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">6,600<\/text>\n  <text x=\"125\" y=\"410.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Romania<\/text>\n  <rect x=\"135\" y=\"394.0\" width=\"74.66666666666667\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"215.66666666666669\" y=\"410.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">6,600<\/text>\n  <text x=\"125\" y=\"442.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Finland<\/text>\n  <rect x=\"135\" y=\"426.0\" width=\"61.090909090909086\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"202.0909090909091\" y=\"442.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">5,400<\/text>\n  <text x=\"125\" y=\"474.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Greece<\/text>\n  <rect x=\"135\" y=\"458.0\" width=\"49.77777777777778\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"190.77777777777777\" y=\"474.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">4,400<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Turkey leads Europe with 49,500 monthly searches \u2014 nearly double Germany, the UK or Poland. Spain ranks 9th with 9,900. Real demand does not match where people sign up to platforms.<\/div>\n<h3>The Nordic phenomenon: a different vocabulary<\/h3>\n<p class=\"body-text\">In Nordic countries, people search for &#8220;sugar dating&#8221; (gender-neutral) rather than &#8220;sugar daddy&#8221;. In Southern Europe, the gendered term dominates.<\/p>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"30.0\" x2=\"760\" y2=\"30.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"85.0\" x2=\"760\" y2=\"85.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"140.0\" x2=\"760\" y2=\"140.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"195.0\" x2=\"760\" y2=\"195.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <rect x=\"50\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#7c6cf0\"\/>\n  <text x=\"66\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">&#8220;sugar daddy&#8221;<\/text>\n  <rect x=\"170\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#00cec9\"\/>\n  <text x=\"186\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">&#8220;sugar dating&#8221;<\/text>\n  <rect x=\"77.66666666666666\" y=\"214.32432432432432\" width=\"30\" height=\"35.67567567567568\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"110.66666666666666\" y=\"30.0\" width=\"30\" height=\"220.0\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"109.16666666666666\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Denmark<\/text>\n  <rect x=\"195.99999999999997\" y=\"196.48648648648648\" width=\"30\" height=\"53.513513513513516\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"228.99999999999997\" y=\"151.89189189189187\" width=\"30\" height=\"98.10810810810811\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"227.49999999999997\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Finland<\/text>\n  <rect x=\"314.3333333333333\" y=\"151.89189189189187\" width=\"30\" height=\"98.10810810810811\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"347.3333333333333\" y=\"151.89189189189187\" width=\"30\" height=\"98.10810810810811\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"345.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Sweden<\/text>\n  <rect x=\"432.6666666666667\" y=\"184.59459459459458\" width=\"30\" height=\"65.4054054054054\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"465.6666666666667\" y=\"184.59459459459458\" width=\"30\" height=\"65.4054054054054\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"464.1666666666667\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Norway<\/text>\n  <rect x=\"550.9999999999999\" y=\"151.89189189189187\" width=\"30\" height=\"98.10810810810811\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"583.9999999999999\" y=\"246.13513513513513\" width=\"30\" height=\"3.864864864864865\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"582.4999999999999\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Spain<\/text>\n  <rect x=\"669.3333333333333\" y=\"30.0\" width=\"30\" height=\"220.0\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"702.3333333333333\" y=\"245.24324324324326\" width=\"30\" height=\"4.756756756756757\" rx=\"3\" fill=\"#00cec9\"\/>\n  <text x=\"700.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">France<\/text>\n<\/svg><\/div>\n<div class=\"insight\">In Denmark, &#8220;sugar dating&#8221; (22,200\/mo) outpaces &#8220;sugar daddy&#8221; (3,600) by 6\u00d7. In Spain or France, &#8220;sugar dating&#8221; is barely searched. This reflects more egalitarian cultures that frame the phenomenon as a relationship dynamic, not a gendered power role.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">02<\/div>\n<h2>The market: who dominates?<\/h2>\n<p>Market share distribution in the sugar dating sector across Europe (source: SEMrush).<\/p>\n<\/div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 160\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <text x=\"125\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Market leader<\/text>\n  <rect x=\"135\" y=\"10.0\" width=\"560.0\" height=\"24\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"701.0\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">65<\/text>\n  <text x=\"125\" y=\"61.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">2nd platform<\/text>\n  <rect x=\"135\" y=\"45.0\" width=\"151.41667951287187\" height=\"24\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"292.41667951287184\" y=\"61.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">18<\/text>\n  <text x=\"125\" y=\"96.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">3rd platform<\/text>\n  <rect x=\"135\" y=\"80.0\" width=\"106.18159395714505\" height=\"24\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"247.18159395714505\" y=\"96.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">12<\/text>\n  <text x=\"125\" y=\"131.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">4th platform<\/text>\n  <rect x=\"135\" y=\"115.0\" width=\"45.666718051487585\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"186.66671805148758\" y=\"131.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">5<\/text>\n<\/svg><\/div>\n<table>\n<tr>\n<th>Position<\/th>\n<th>Market share<\/th>\n<th>Visits\/mo<\/th>\n<th>Trend<\/th>\n<\/tr>\n<tr>\n<td>Market leader<\/td>\n<td>64.9%<\/td>\n<td>3.9M<\/td>\n<td>\u2193 8.5%<\/td>\n<\/tr>\n<tr>\n<td>2nd platform<\/td>\n<td>17.5%<\/td>\n<td>1.1M<\/td>\n<td>\u2191 4.9%<\/td>\n<\/tr>\n<tr>\n<td>3rd platform<\/td>\n<td>12.3%<\/td>\n<td>747K<\/td>\n<td>\u2191 16.1%<\/td>\n<\/tr>\n<tr>\n<td>4th platform<\/td>\n<td>5.3%<\/td>\n<td>321K<\/td>\n<td>\u2193 34.8%<\/td>\n<\/tr>\n<\/table>\n<div class=\"insight\">The market leader holds ~65% but is losing traffic, while the 3rd platform grows at 16.1% and is the most focused on continental Europe. Sugar dating is overwhelmingly mobile: 74% of traffic comes from smartphones.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">03<\/div>\n<h2>Who uses sugar dating?<\/h2>\n<p>Real demographic profile based on 255,989 user profiles and SEMrush audience data.<\/p>\n<\/div>\n<div class=\"duo\">\n<div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 260 260\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:260px\">\n  <path d=\"M130.0,40.0 A90,90 0 1,1 45.67227706593056,98.55425076811146 L78.46639154029089,110.78315324717923 A55,55 0 1,0 130.0,75.0 Z\" fill=\"#e85d75\"\/>\n  <text x=\"191.31283898712442\" y=\"218.3005423275472\" fill=\"#8a8a9a\" font-size=\"10\" text-anchor=\"middle\" font-family=\"sans-serif\">Sugar Baby (80.6%)<\/text>\n  <path d=\"M45.67227706593056,98.55425076811146 A90,90 0 0,1 129.99999999999997,40.0 L130.0,75.0 A55,55 0 0,0 78.46639154029089,110.78315324717923 Z\" fill=\"#7c6cf0\"\/>\n  <text x=\"68.68716101287555\" y=\"41.69945767245282\" fill=\"#8a8a9a\" font-size=\"10\" text-anchor=\"middle\" font-family=\"sans-serif\">Sugar Daddy (19.3%)<\/text>\n<\/svg><\/div>\n<\/div>\n<div>\n<div class=\"big-stat\">\n<div style=\"font-size:13px;color:var(--muted);margin-bottom:12px\">For every Sugar Daddy there are&#8230;<\/div>\n<div class=\"val\" style=\"color:var(--pink)\">4.2<\/div>\n<div class=\"label\">Sugar Babies<\/div>\n<div style=\"font-size:13px;color:var(--muted);margin-top:10px\">However, SEMrush audience data shows overall interest is nearly equal: 50.5% male \/ 49.5% female.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3>Age by role<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"30.0\" x2=\"760\" y2=\"30.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"85.0\" x2=\"760\" y2=\"85.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"140.0\" x2=\"760\" y2=\"140.0\" 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font-family=\"sans-serif\">18-24<\/text>\n  <rect x=\"195.99999999999997\" y=\"30.0\" width=\"30\" height=\"220.0\" rx=\"3\" fill=\"#e85d75\"\/>\n  <rect x=\"228.99999999999997\" y=\"228.86766834466945\" width=\"30\" height=\"21.132331655330542\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <text x=\"227.49999999999997\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">25-34<\/text>\n  <rect x=\"314.3333333333333\" y=\"206.7095774250983\" width=\"30\" height=\"43.29042257490169\" rx=\"3\" fill=\"#e85d75\"\/>\n  <rect x=\"347.3333333333333\" y=\"218.7453406601852\" width=\"30\" height=\"31.25465933981478\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <text x=\"345.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">35-44<\/text>\n  <rect x=\"432.6666666666667\" y=\"241.01615237802457\" width=\"30\" height=\"8.983847621975432\" rx=\"3\" fill=\"#e85d75\"\/>\n  <rect x=\"465.6666666666667\" y=\"220.25016331706567\" width=\"30\" height=\"29.749836682934326\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <text x=\"464.1666666666667\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">45-54<\/text>\n  <rect x=\"550.9999999999999\" y=\"248.60508012143103\" width=\"30\" height=\"1.394919878568958\" rx=\"3\" fill=\"#e85d75\"\/>\n  <rect x=\"583.9999999999999\" y=\"238.37848569854873\" width=\"30\" height=\"11.62151430145128\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <text x=\"582.4999999999999\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">55-64<\/text>\n  <rect x=\"669.3333333333333\" y=\"241.78265380624833\" width=\"30\" height=\"8.21734619375168\" rx=\"3\" fill=\"#e85d75\"\/>\n  <rect x=\"702.3333333333333\" y=\"246.89172398775443\" width=\"30\" height=\"3.108276012245578\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <text x=\"700.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">65+<\/text>\n<\/svg><\/div>\n<div class=\"stats\" style=\"margin-top:20px\">\n<div class=\"stat\" style=\"border-top:3px solid var(--pink)\">\n<div class=\"stat-val\" style=\"color:var(--pink)\">28.6<\/div>\n<div class=\"stat-label\">Average Baby age<\/div>\n<div class=\"stat-sub\">79% under 35<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--purple)\">\n<div class=\"stat-val\" style=\"color:var(--purple)\">42.6<\/div>\n<div class=\"stat-label\">Average Daddy age<\/div>\n<div class=\"stat-sub\">60% between 35\u201355<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--teal)\">\n<div class=\"stat-val\" style=\"color:var(--teal)\">14<\/div>\n<div class=\"stat-label\">Year gap<\/div>\n<div class=\"stat-sub\">Between average ages<\/div>\n<\/div>\n<\/div>\n<h3>Global audience (SEMrush)<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"30.0\" x2=\"760\" y2=\"30.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"85.0\" x2=\"760\" y2=\"85.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"140.0\" x2=\"760\" y2=\"140.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"195.0\" x2=\"760\" y2=\"195.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <rect x=\"50\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#7c6cf0\"\/>\n  <text x=\"66\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">Men<\/text>\n  <rect x=\"170\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#e85d75\"\/>\n  <text x=\"186\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">Women<\/text>\n  <rect x=\"77.66666666666666\" y=\"108.57142857142856\" width=\"30\" height=\"141.42857142857144\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"110.66666666666666\" y=\"140.0\" width=\"30\" height=\"110.0\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"109.16666666666666\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">18-24<\/text>\n  <rect x=\"195.99999999999997\" y=\"77.14285714285714\" width=\"30\" height=\"172.85714285714286\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"228.99999999999997\" y=\"30.0\" width=\"30\" height=\"220.0\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"227.49999999999997\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">25-34<\/text>\n  <rect x=\"314.3333333333333\" y=\"92.85714285714286\" width=\"30\" height=\"157.14285714285714\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"347.3333333333333\" y=\"92.85714285714286\" width=\"30\" height=\"157.14285714285714\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"345.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">35-44<\/text>\n  <rect x=\"432.6666666666667\" y=\"92.85714285714286\" width=\"30\" height=\"157.14285714285714\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"465.6666666666667\" y=\"124.28571428571429\" width=\"30\" height=\"125.71428571428571\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"464.1666666666667\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">45-54<\/text>\n  <rect x=\"550.9999999999999\" y=\"140.0\" width=\"30\" height=\"110.0\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"583.9999999999999\" y=\"140.0\" width=\"30\" height=\"110.0\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"582.4999999999999\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">55-64<\/text>\n  <rect x=\"669.3333333333333\" y=\"187.14285714285714\" width=\"30\" height=\"62.857142857142854\" rx=\"3\" fill=\"#7c6cf0\"\/>\n  <rect x=\"702.3333333333333\" y=\"187.14285714285714\" width=\"30\" height=\"62.857142857142854\" rx=\"3\" fill=\"#e85d75\"\/>\n  <text x=\"700.8333333333333\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">65+<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Women dominate the 25-34 group (14% vs 11% men) \u2014 the typical sugar baby age. A significant 22% of the audience is over 55, confirming sugar dating is not solely a youth phenomenon.<\/div>\n<h3>The platform is ageing<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 280\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"45\" y1=\"30.0\" x2=\"760\" y2=\"30.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"39\" y=\"34.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">45<\/text>\n  <line x1=\"45\" y1=\"81.25\" x2=\"760\" y2=\"81.25\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"39\" y=\"85.25\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">38<\/text>\n  <line x1=\"45\" y1=\"132.5\" x2=\"760\" y2=\"132.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"39\" y=\"136.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">32<\/text>\n  <line x1=\"45\" y1=\"183.75\" x2=\"760\" y2=\"183.75\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"39\" y=\"187.75\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">25<\/text>\n  <line x1=\"45\" y1=\"235.0\" x2=\"760\" y2=\"235.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"39\" y=\"239.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">18<\/text>\n  <rect x=\"45\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#e85d75\"\/>\n  <text x=\"61\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">Sugar Baby<\/text>\n  <rect x=\"155\" y=\"5\" width=\"12\" height=\"12\" rx=\"2\" fill=\"#7c6cf0\"\/>\n  <text x=\"171\" y=\"15\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">Sugar Daddy<\/text>\n  <polyline points=\"45.0,198.55555555555554 164.16666666666666,203.11111111111111 283.3333333333333,196.27777777777777 402.5,190.96296296296296 521.6666666666666,184.12962962962965 640.8333333333334,158.3148148148148 760.0,179.57407407407408\" fill=\"none\" stroke=\"#e85d75\" stroke-width=\"2.5\"\/>\n  <circle cx=\"45.0\" cy=\"198.55555555555554\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"164.16666666666666\" cy=\"203.11111111111111\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"283.3333333333333\" cy=\"196.27777777777777\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"402.5\" cy=\"190.96296296296296\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"521.6666666666666\" cy=\"184.12962962962965\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"640.8333333333334\" cy=\"158.3148148148148\" r=\"4\" fill=\"#e85d75\"\/>\n  <circle cx=\"760.0\" cy=\"179.57407407407408\" r=\"4\" fill=\"#e85d75\"\/>\n  <polyline points=\"45.0,105.92592592592592 164.16666666666666,98.33333333333334 283.3333333333333,75.55555555555554 402.5,83.90740740740742 521.6666666666666,80.11111111111111 640.8333333333334,61.12962962962964 760.0,62.64814814814812\" fill=\"none\" stroke=\"#7c6cf0\" stroke-width=\"2.5\"\/>\n  <circle cx=\"45.0\" cy=\"105.92592592592592\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"164.16666666666666\" cy=\"98.33333333333334\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"283.3333333333333\" cy=\"75.55555555555554\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"402.5\" cy=\"83.90740740740742\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"521.6666666666666\" cy=\"80.11111111111111\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"640.8333333333334\" cy=\"61.12962962962964\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <circle cx=\"760.0\" cy=\"62.64814814814812\" r=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"45.0\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2019<\/text>\n  <text x=\"164.16666666666666\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2020<\/text>\n  <text x=\"283.3333333333333\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2021<\/text>\n  <text x=\"402.5\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2022<\/text>\n  <text x=\"521.6666666666666\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2023<\/text>\n  <text x=\"640.8333333333334\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2024<\/text>\n  <text x=\"760.0\" y=\"255\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">2025<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Sugar Daddies went from an average of 35 at registration in 2019 to 41 in 2025. Sugar Babies jumped from 22.8 to 28.1 in 2024. The platform attracts a progressively older audience.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">04<\/div>\n<h2>Market asymmetry<\/h2>\n<p>The sugar baby to sugar daddy ratio varies enormously between countries. This defines who holds the power of choice.<\/p>\n<\/div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"20.0\" x2=\"760\" y2=\"20.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"24.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">9<\/text>\n  <line x1=\"50\" y1=\"77.5\" x2=\"760\" y2=\"77.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"81.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">7<\/text>\n  <line x1=\"50\" y1=\"135.0\" x2=\"760\" y2=\"135.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"139.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">4<\/text>\n  <line x1=\"50\" y1=\"192.5\" x2=\"760\" y2=\"192.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"196.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">2<\/text>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"254.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">0.0<\/text>\n  <rect x=\"69.375\" y=\"213.4090909090909\" width=\"50\" height=\"36.590909090909086\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"94.375\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Greece<\/text>\n  <rect x=\"158.125\" y=\"195.11363636363637\" width=\"50\" height=\"54.88636363636363\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"183.125\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Italy<\/text>\n  <rect x=\"246.875\" y=\"187.27272727272728\" width=\"50\" height=\"62.72727272727272\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"271.875\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Romania<\/text>\n  <rect x=\"335.625\" y=\"148.0681818181818\" width=\"50\" height=\"101.93181818181817\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"360.625\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Poland<\/text>\n  <rect x=\"424.375\" y=\"135.0\" width=\"50\" height=\"115.0\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"449.375\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Spain<\/text>\n  <rect x=\"513.125\" y=\"121.93181818181819\" width=\"50\" height=\"128.0681818181818\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"538.125\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">France<\/text>\n  <rect x=\"601.875\" y=\"116.70454545454547\" width=\"50\" height=\"133.29545454545453\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"626.875\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Portugal<\/text>\n  <rect x=\"690.625\" y=\"20.0\" width=\"50\" height=\"230.0\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"715.625\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Netherlands<\/text>\n<\/svg><\/div>\n<table>\n<tr>\n<th>Best ratio (for Babies)<\/th>\n<th>Country<\/th>\n<th>Ratio<\/th>\n<th>Worst ratio (for Babies)<\/th>\n<th>Country<\/th>\n<th>Ratio<\/th>\n<\/tr>\n<tr>\n<td>Parma<\/td>\n<td>\ud83c\uddee\ud83c\uddf9<\/td>\n<td>1.0:1<\/td>\n<td>Utrecht<\/td>\n<td>\ud83c\uddf3\ud83c\uddf1<\/td>\n<td>9.3:1<\/td>\n<\/tr>\n<tr>\n<td>Athens<\/td>\n<td>\ud83c\uddec\ud83c\uddf7<\/td>\n<td>1.1:1<\/td>\n<td>Rotterdam<\/td>\n<td>\ud83c\uddf3\ud83c\uddf1<\/td>\n<td>8.5:1<\/td>\n<\/tr>\n<tr>\n<td>Padova<\/td>\n<td>\ud83c\uddee\ud83c\uddf9<\/td>\n<td>1.2:1<\/td>\n<td>Amsterdam<\/td>\n<td>\ud83c\uddf3\ud83c\uddf1<\/td>\n<td>7.1:1<\/td>\n<\/tr>\n<tr>\n<td>Sibiu<\/td>\n<td>\ud83c\uddf7\ud83c\uddf4<\/td>\n<td>1.2:1<\/td>\n<td>Marseille<\/td>\n<td>\ud83c\uddeb\ud83c\uddf7<\/td>\n<td>6.8:1<\/td>\n<\/tr>\n<\/table>\n<div class=\"insight\">Italian and Romanian cities have near parity. Dutch cities reach 7-9:1 \u2014 the most saturated market in Europe.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">05<\/div>\n<h2>How do they communicate?<\/h2>\n<p>Real messaging patterns from 404,710 messages and 71,273 conversations.<\/p>\n<\/div>\n<div class=\"stats\">\n<div class=\"stat\" style=\"border-top:3px solid var(--pink)\">\n<div class=\"stat-val\" style=\"color:var(--pink)\">404,710<\/div>\n<div class=\"stat-label\">Messages<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--purple)\">\n<div class=\"stat-val\" style=\"color:var(--purple)\">71,273<\/div>\n<div class=\"stat-label\">Conversations<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--teal)\">\n<div class=\"stat-val\" style=\"color:var(--teal)\">10 PM<\/div>\n<div class=\"stat-label\">Peak hour<\/div>\n<\/div>\n<\/div>\n<h3>What time do people flirt?<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 260\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" 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height=\"176.195693067072\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"506.42857142857144\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Fri<\/text>\n  <rect x=\"582.8571428571428\" y=\"85.91157394170142\" width=\"50\" height=\"164.08842605829858\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"607.8571428571428\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Sat<\/text>\n  <rect x=\"684.2857142857142\" y=\"38.42395148304766\" width=\"50\" height=\"211.57604851695234\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"709.2857142857142\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Sun<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Peak activity is at 10 PM. Weekday activity is consistently higher than weekends. Sugar Daddies are more active in the morning (office hours); Babies are more active at night.<\/div>\n<h3>Who makes the first move?<\/h3>\n<div class=\"cols2\">\n<div style=\"border-left:4px solid var(--purple)\">\n<div class=\"val\" style=\"color:var(--purple)\">55%<\/div>\n<div class=\"label\">Sugar Daddies initiate<\/div>\n<div style=\"font-size:12px;color:var(--muted);margin-top:4px\">26,901 conversations<\/div>\n<\/div>\n<div style=\"border-left:4px solid var(--pink)\">\n<div class=\"val\" style=\"color:var(--pink)\">45%<\/div>\n<div class=\"label\">Sugar Babies initiate<\/div>\n<div style=\"font-size:12px;color:var(--muted);margin-top:4px\">22,013 conversations<\/div>\n<\/div>\n<\/div>\n<div class=\"insight\">Contrary to the stereotype, Sugar Babies are remarkably proactive: they initiate 45% of all conversations. The gap is only 10 percentage points.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">06<\/div>\n<h2>The generational gap<\/h2>\n<p>19.8 years on average: the age difference across 18,693 real conversations.<\/p>\n<\/div>\n<div class=\"stats\">\n<div class=\"stat\" style=\"border-top:3px solid var(--pink)\">\n<div class=\"stat-val\" style=\"color:var(--pink)\">19.8<\/div>\n<div class=\"stat-label\">Average age gap<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--purple)\">\n<div class=\"stat-val\" style=\"color:var(--purple)\">49<\/div>\n<div class=\"stat-label\">Maximum gap (years)<\/div>\n<\/div>\n<div class=\"stat\" style=\"border-top:3px solid var(--teal)\">\n<div class=\"stat-val\" style=\"color:var(--teal)\">1.8%<\/div>\n<div class=\"stat-label\">Baby older than Daddy<\/div>\n<\/div>\n<\/div>\n<h3>Most frequent age combinations<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"20.0\" x2=\"760\" y2=\"20.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"24.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">5,543<\/text>\n  <line x1=\"50\" y1=\"77.5\" x2=\"760\" y2=\"77.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"81.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">4,157<\/text>\n  <line x1=\"50\" y1=\"135.0\" x2=\"760\" y2=\"135.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"139.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">2,772<\/text>\n  <line x1=\"50\" y1=\"192.5\" x2=\"760\" y2=\"192.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"196.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">1,386<\/text>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"254.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">0.0<\/text>\n  <rect x=\"96.0\" y=\"20.0\" width=\"50\" height=\"230.0\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"121.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">40s\u219220s<\/text>\n  <rect x=\"238.0\" y=\"97.71784232365144\" width=\"50\" height=\"152.28215767634856\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"263.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">30s\u219220s<\/text>\n  <rect x=\"380.0\" y=\"141.24481327800828\" width=\"50\" height=\"108.7551867219917\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"405.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">50s\u219220s<\/text>\n  <rect x=\"522.0\" y=\"186.2240663900415\" width=\"50\" height=\"63.775933609958514\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"547.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">60s\u219220s<\/text>\n  <rect x=\"664.0\" y=\"203.23651452282158\" width=\"50\" height=\"46.76348547717842\" rx=\"4\" fill=\"#55efc4\"\/>\n  <text x=\"689.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">40s\u219230s<\/text>\n<\/svg><\/div>\n<h3>Age gap by city<\/h3>\n<table>\n<tr>\n<th>Largest gap<\/th>\n<th>Gap<\/th>\n<th>Smallest gap<\/th>\n<th>Gap<\/th>\n<\/tr>\n<tr>\n<td>\ud83c\uddee\ud83c\uddf9 Turin<\/td>\n<td>21.0 yrs<\/td>\n<td>\ud83c\uddf5\ud83c\uddf9 Aveiro<\/td>\n<td>9.9 yrs<\/td>\n<\/tr>\n<tr>\n<td>\ud83c\uddee\ud83c\uddf9 Rome<\/td>\n<td>19.2 yrs<\/td>\n<td>\ud83c\uddf7\ud83c\uddf4 Bucharest<\/td>\n<td>10.6 yrs<\/td>\n<\/tr>\n<tr>\n<td>\ud83c\uddee\ud83c\uddf9 Milan<\/td>\n<td>19.1 yrs<\/td>\n<td>\ud83c\uddea\ud83c\uddf8 Almer\u00eda<\/td>\n<td>10.9 yrs<\/td>\n<\/tr>\n<tr>\n<td>\ud83c\uddeb\ud83c\uddf7 Paris<\/td>\n<td>16.9 yrs<\/td>\n<td>\ud83c\uddf5\ud83c\uddf9 Porto<\/td>\n<td>12.1 yrs<\/td>\n<\/tr>\n<tr>\n<td>\ud83c\uddea\ud83c\uddf8 Barcelona<\/td>\n<td>15.2 yrs<\/td>\n<td>\ud83c\uddf5\ud83c\uddf1 Pozna\u0144<\/td>\n<td>12.3 yrs<\/td>\n<\/tr>\n<\/table>\n<div class=\"sec\">\n<div class=\"sec-num\">07<\/div>\n<h2>What makes a profile successful?<\/h2>\n<p>The factors that correlate with receiving more messages.<\/p>\n<\/div>\n<h3>Longer bio = more messages<\/h3>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"20.0\" x2=\"760\" y2=\"20.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"24.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">2<\/text>\n  <line x1=\"50\" y1=\"77.5\" x2=\"760\" y2=\"77.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"81.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">2<\/text>\n  <line x1=\"50\" y1=\"135.0\" x2=\"760\" y2=\"135.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"139.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">1<\/text>\n  <line x1=\"50\" y1=\"192.5\" x2=\"760\" y2=\"192.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"196.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">0.6<\/text>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"254.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">0.0<\/text>\n  <rect x=\"113.75\" y=\"210.21097046413502\" width=\"50\" height=\"39.78902953586497\" rx=\"4\" fill=\"#888899\"\/>\n  <text x=\"138.75\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\"><50 chars<\/text>\n  <rect x=\"291.25\" y=\"190.8016877637131\" width=\"50\" height=\"59.19831223628691\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"316.25\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">50-200<\/text>\n  <rect x=\"468.75\" y=\"159.74683544303798\" width=\"50\" height=\"90.25316455696202\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"493.75\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">200-500<\/text>\n  <rect x=\"646.25\" y=\"20.0\" width=\"50\" height=\"230.0\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"671.25\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">500+<\/text>\n<\/svg><\/div>\n<div class=\"big-stat\">\n<div class=\"val\" style=\"color:var(--pink)\">5.8\u00d7<\/div>\n<div class=\"label\">more messages received with a long bio (>500 chars) vs. a short one (<50 chars)<\/div>\n<\/div>\n<div class=\"insight\">Bio length is the strongest predictor of profile success. Investing time in self-description multiplies attention by nearly six. Visible effort builds trust.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">08<\/div>\n<h2>Engagement by country<\/h2>\n<p>Messages sent per active user. Not all markets behave the same.<\/p>\n<\/div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 300\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <line x1=\"50\" y1=\"20.0\" x2=\"760\" y2=\"20.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"24.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">105<\/text>\n  <line x1=\"50\" y1=\"77.5\" x2=\"760\" y2=\"77.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"81.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">79<\/text>\n  <line x1=\"50\" y1=\"135.0\" x2=\"760\" y2=\"135.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"139.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">53<\/text>\n  <line x1=\"50\" y1=\"192.5\" x2=\"760\" y2=\"192.5\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"196.5\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">26<\/text>\n  <line x1=\"50\" y1=\"250.0\" x2=\"760\" y2=\"250.0\" stroke=\"#1e1e2e\" stroke-width=\"0.5\"\/>\n  <text x=\"44\" y=\"254.0\" fill=\"#666\" font-size=\"9\" text-anchor=\"end\" font-family=\"sans-serif\">0.0<\/text>\n  <rect x=\"75.71428571428572\" y=\"20.0\" width=\"50\" height=\"230.0\" rx=\"4\" fill=\"#e85d75\"\/>\n  <text x=\"100.71428571428572\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Spain<\/text>\n  <rect x=\"177.14285714285717\" y=\"103.21937321937321\" width=\"50\" height=\"146.7806267806268\" rx=\"4\" fill=\"#7c6cf0\"\/>\n  <text x=\"202.14285714285717\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Portugal<\/text>\n  <rect x=\"278.57142857142856\" y=\"134.4539411206078\" width=\"50\" height=\"115.54605887939222\" rx=\"4\" fill=\"#00cec9\"\/>\n  <text x=\"303.57142857142856\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Italy<\/text>\n  <rect x=\"380.0\" y=\"138.8224121557455\" width=\"50\" height=\"111.17758784425452\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"405.0\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Romania<\/text>\n  <rect x=\"481.42857142857144\" y=\"154.7673314339981\" width=\"50\" height=\"95.2326685660019\" rx=\"4\" fill=\"#fd79a8\"\/>\n  <text x=\"506.42857142857144\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">France<\/text>\n  <rect x=\"582.8571428571428\" y=\"175.95441595441594\" width=\"50\" height=\"74.04558404558405\" rx=\"4\" fill=\"#55efc4\"\/>\n  <text x=\"607.8571428571428\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Poland<\/text>\n  <rect x=\"684.2857142857142\" y=\"213.08641975308643\" width=\"50\" height=\"36.913580246913575\" rx=\"4\" fill=\"#888899\"\/>\n  <text x=\"709.2857142857142\" y=\"266\" fill=\"#8a8a9a\" font-size=\"9\" text-anchor=\"middle\" font-family=\"sans-serif\">Netherlands<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Spanish users send an average of 105 messages each \u2014 double the French and six times more than the Dutch. Spain leads not only in volume but in intensity.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">09<\/div>\n<h2>Moderation &amp; safety<\/h2>\n<p>179 reports analysed reveal the real risks of sugar dating.<\/p>\n<\/div>\n<div class=\"chart-wrap\"><svg viewBox=\"0 0 780 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" style=\"width:100%;max-width:780px\">\n  <text x=\"125\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Scam\/fraud<\/text>\n  <rect x=\"135\" y=\"10.0\" width=\"560.0\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"701.0\" y=\"26.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">81<\/text>\n  <text x=\"125\" y=\"56.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Escort<\/text>\n  <rect x=\"135\" y=\"40.0\" width=\"297.28395061728395\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"438.28395061728395\" y=\"56.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">43<\/text>\n  <text x=\"125\" y=\"86.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Content selling<\/text>\n  <rect x=\"135\" y=\"70.0\" width=\"159.01234567901233\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"300.01234567901236\" y=\"86.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">23<\/text>\n  <text x=\"125\" y=\"116.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Offensive language<\/text>\n  <rect x=\"135\" y=\"100.0\" width=\"124.44444444444444\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"265.44444444444446\" y=\"116.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">18<\/text>\n  <text x=\"125\" y=\"146.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Minors<\/text>\n  <rect x=\"135\" y=\"130.0\" width=\"69.1358024691358\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"210.1358024691358\" y=\"146.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">10<\/text>\n  <text x=\"125\" y=\"176.0\" fill=\"#8a8a9a\" font-size=\"11\" text-anchor=\"end\" font-family=\"sans-serif\">Offensive profile<\/text>\n  <rect x=\"135\" y=\"160.0\" width=\"27.65432098765432\" height=\"24\" rx=\"4\" fill=\"#fdcb6e\"\/>\n  <text x=\"168.65432098765433\" y=\"176.0\" fill=\"#8a8a9a\" font-size=\"10\" font-family=\"sans-serif\">4<\/text>\n<\/svg><\/div>\n<div class=\"insight\">Scam accounts for 45% of reports \u2014 the main risk. Escort reports (24%) reflect the tension between sugar dating and sex work. The 10 reports involving potential minors (5.6%) demand priority attention from the industry.<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">10<\/div>\n<h2>Key findings<\/h2>\n<\/div>\n<div class=\"findings\">\n<div class=\"finding\">\n<div class=\"finding-icon\">\ud83c\uddf9\ud83c\uddf7<\/div>\n<div>\n<div class=\"finding-title\">Turkey is #1 in Europe<\/div>\n<div class=\"finding-desc\">With 49,500 searches\/month, nearly double Germany, the UK or Poland. A significantly underestimated market.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\ud83c\udde9\ud83c\uddf0<\/div>\n<div>\n<div class=\"finding-title\">Nordics say &#8220;sugar dating&#8221;, not &#8220;sugar daddy&#8221;<\/div>\n<div class=\"finding-desc\">In Denmark the gender-neutral term outpaces the gendered one by 6\u00d7. A reflection of more egalitarian societies.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\u2696\ufe0f<\/div>\n<div>\n<div class=\"finding-title\">The audience is nearly equal: 50.5% male \/ 49.5% female<\/div>\n<div class=\"finding-desc\">SEMrush data debunks the stereotype that sugar dating is a predominantly male-interest phenomenon.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\u270d\ufe0f<\/div>\n<div>\n<div class=\"finding-title\">Write more = receive more<\/div>\n<div class=\"finding-desc\">Profiles with long bios receive 5.8\u00d7 more messages. Visible effort is the most powerful trust signal.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\ud83c\uddee\ud83c\uddf9<\/div>\n<div>\n<div class=\"finding-title\">Italy: Europe&#8217;s largest generational gap<\/div>\n<div class=\"finding-desc\">21 years in Turin, 19 in Rome and Milan. Italian Sugar Daddies average 47 years old.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\ud83d\udcf1<\/div>\n<div>\n<div class=\"finding-title\">Sugar dating is mobile<\/div>\n<div class=\"finding-desc\">74% of traffic to platforms comes from smartphones.<\/div>\n<\/div>\n<\/div>\n<div class=\"finding\">\n<div class=\"finding-icon\">\ud83d\udcac<\/div>\n<div>\n<div class=\"finding-title\">Sugar Babies are not passive<\/div>\n<div class=\"finding-desc\">They initiate 45% of conversations. The gap with Daddies is only 10 percentage points.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sec\">\n<div class=\"sec-num\">11<\/div>\n<h2>Methodology<\/h2>\n<\/div>\n<div class=\"method\">\n<p><strong>Data sources:<\/strong> This study combines two independent sources. (1) The operational database of sugardaddyplanet.com, accessed by the platform owner for analytical purposes. (2) SEMrush market data (February 2026) on search volumes, web traffic and audience demographics across 21 European countries.<\/p>\n<p><strong>Internal sample:<\/strong> 255,989 registered users, 404,710 messages, 71,273 conversations. Period: 2018\u2013April 2026.<\/p>\n<p><strong>External sample:<\/strong> 21 European countries analysed by search volume, traffic and market share.<\/p>\n<p><strong>Anonymisation:<\/strong> Only read-only queries were used. No personal data was extracted. No private message content was read.<\/p>\n<p><strong>Limitations:<\/strong> The platform does not collect marital status, education, profession, income or allowance data. SEMrush volumes are rounded to standard intervals. Audience demographic data was obtained from aggregated SEMrush data.<\/p>\n<\/div>\n<div style=\"text-align:center;margin-top:48px\"><a href=\"https:\/\/sugardaddyplanet.com\/wp-content\/uploads\/2026\/04\/estudio_sugar_dating_v2.pdf\" target=\"_blank\" class=\"dl-btn\"><svg viewBox=\"0 0 24 24\"><path d=\"M12 16l-5-5h3V4h4v7h3l-5 5zm-7 2h14v2H5v-2z\"\/><\/svg>Download Full Study (PDF)<\/a><\/div>\n<div class=\"footer\">\n<div class=\"title\">Anatomy of Sugar Dating in Europe<\/div>\n<div>A study by sugardaddyplanet.com \u00b7 April 2026<\/div>\n<div style=\"margin-top:6px\">Real anonymised data + SEMrush market data \u00b7 No private messages read<\/div>\n<\/div>\n<\/div>\n<p><\/body><br \/>\n<\/html><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sociological Study \u00b7 April 2026 An unprecedented analysis combining real behavioural data from 255,989 users of Sugar Daddy Planet with market data from SEMrush on the sugar dating phenomenon across 21 European countries. \ud83d\udcca Sources: real platform + SEMrush\ud83d\udd12 100% anonymised\ud83c\udf0d 21 European countries Download Full Study (PDF) 255,989 Users analysed Sugar Daddy Planet 404,710 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"pmpro_default_level":"","footnotes":""},"class_list":["post-28879","page","type-page","status-publish","hentry","pmpro-has-access"],"featured_image_urls":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":"","rt_media_thumbnail":"","rt_media_activity_image":"","rt_media_single_image":"","rt_media_featured_image":"","post-thumbnail":"","blog_carousel":""},"post_excerpt_stackable":"<p>Sociological Study \u00b7 April 2026 An unprecedented analysis combining real behavioural data from 255,989 users of Sugar Daddy Planet with market data from SEMrush on the sugar dating phenomenon across 21 European countries. \ud83d\udcca Sources: real platform + SEMrush\ud83d\udd12 100% anonymised\ud83c\udf0d 21 European countries Download Full Study (PDF) 255,989 Users analysed Sugar Daddy Planet 404,710 Messages 71,273 conversations 19.8 Year average age gap In real conversations 49,500 Searches\/mo in Turkey #1 country in Europe 01 Where is sugar dating actually popular? Monthly search volume for &#8220;sugar daddy&#8221; by country (SEMrush). This measures real demand, not sign-ups on any particular platform.&hellip;<\/p>\n","category_list":"","author_info":{"name":"Administrador","url":"https:\/\/sugardaddyplanet.com\/en_gb\/author\/poweb\/"},"comments_num":"0 comments","featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":"","rt_media_thumbnail":"","rt_media_activity_image":"","rt_media_single_image":"","rt_media_featured_image":"","post-thumbnail":"","blog_carousel":""},"post_excerpt_stackable_v2":"<p>Sociological Study \u00b7 April 2026 An unprecedented analysis combining real behavioural data from 255,989 users of Sugar Daddy Planet with market data from SEMrush on the sugar dating phenomenon across 21 European countries. \ud83d\udcca Sources: real platform + SEMrush\ud83d\udd12 100% anonymised\ud83c\udf0d 21 European countries Download Full Study (PDF) 255,989 Users analysed Sugar Daddy Planet 404,710 Messages 71,273 conversations 19.8 Year average age gap In real conversations 49,500 Searches\/mo in Turkey #1 country in Europe 01 Where is sugar dating actually popular? Monthly search volume for &#8220;sugar daddy&#8221; by country (SEMrush). This measures real demand, not sign-ups on any particular platform.&hellip;<\/p>\n","category_list_v2":"","author_info_v2":{"name":"Administrador","url":"https:\/\/sugardaddyplanet.com\/en_gb\/author\/poweb\/"},"comments_num_v2":"0 comments","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Study: Anatomy of Sugar Dating in Europe \u2014 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sugardaddyplanet.com\/en_gb\/study\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Study: Anatomy of Sugar Dating in Europe \u2014 2026\" \/>\n<meta property=\"og:description\" content=\"Sociological Study \u00b7 April 2026 An unprecedented analysis combining real behavioural data from 255,989 users of Sugar Daddy Planet with market data from SEMrush on the sugar dating phenomenon across 21 European countries. \ud83d\udcca Sources: real platform + SEMrush\ud83d\udd12 100% anonymised\ud83c\udf0d 21 European countries Download Full Study (PDF) 255,989 Users analysed Sugar Daddy Planet 404,710 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sugardaddyplanet.com\/en_gb\/study\/\" \/>\n<meta property=\"og:site_name\" content=\"Sugar Daddy Planet\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-07T09:32:47+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" 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